Vered Farber Japan (VFJ) Uniting Israel and Japan in innovation

Vered Farber Japan (VFJ) specializes in helping Israeli businesses to succeed in the Japanese markets. With a strong track record of serving clients in the Israeli business arena for the last two decades, VFJ enables clients to first make smart strategic decisions about their market entry, and then to forge the right connections with potential business partners. Leveraging its vast network of connections throughout Japan's business arena and at bureaucratic levels, VFJ matches clients to the right potential investors, secures meetings and prepares business development and executive teams to avoid cultural faux pas and establish solid relationships that can lead to profitable collaborations. The company maintains contacts and knowhow throughout a vast range of industries, with an emphasis on the high-tech sector, especially cybersecurity, AI and Big Data, and list of satisfied clients that includes: Taboola, NeuroDerm, Cybereason, Secbi and Israel Aerospace Industries (IAI).

The founder and CEO of Vered Farber Japan (VFJ), Vered Farber has spent the last 20 years facilitating Japan-Israel cross-cultural business collaborations by leveraging her expertise in the analysis, planning and execution of every stage of business. Working hand in hand with her clients, Vered mentors executive teams on how to successfully navigate the Japanese ecosystem, while guiding the business development team to accelerate growth by finding the right partners and investors and adapting their offering to tastes and trends of Japan's marketplaces. Vered’s fluency in Hebrew, Japanese and English, as well as her understanding of the Israeli, Japanese and US cultures, empowers the Israeli business community to succeed in Japan and helps to forge long-lasting, profitable collaborations and cooperative endeavors between Israeli ventures and Japanese companies and investors. Vered is also the founder of Japan Knowledge and the CEO of the Asian Institute. She is a Board Member of the Israel-Japan Chamber of Commerce (IJCC) and holds a BA in Business Management and an MA in Japanese from Hiroo Japanese School, Tokyo, Japan.